Customer Relationship Management Software (CRM)

CRM software for retail organizes all of your company’s clients and leads, and allows you to stay in touch with them. By having a custom CRM e-commerce software, you can analyze the needs of your customers and improve sales

 

About CRM Software For E-commerce

CRM software for retail offers businesses a comprehensive view of their customers and allows them to analyze their audience’s behaviors, preferences, and purchasing patterns. E-commerce CRM software is an all-inclusive tool for your sales team that tracks all customer interactions with your business. The system monitors purchase or interaction frequency, repeated interactions, dates or times when interactions or purchases take place, and much more than that.

CRM software in retail industry automates a great deal of work related to analytics and helps your marketing teams focus on more creative tasks. By gathering and analyzing customer data and trends via a CRM, your retail company can tailor marketing efforts to your customer’s specific needs and interests. You will know what is the best time and way to interact with your customers and what they expect to see in the messages from your brand. 

CRM retail software improves your sales, branding, and marketing by aligning them with the needs of potential customers, all possible through an all-in-one platform

Using an e-commerce CRM service improves customer experience and increases sales. You can also integrate your retail CRM software with third-party e-commerce tools such as customer support software or product recommendation software. Besides, you can also connect it with an online website storefront to exchange data. 

Features

CRM software for retail industry



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Work Process

Building a CRM system includes several stages. As a rule, special attention is paid to integrations with other e-commerce software.

1


Project planning

We estimate tasks, plan our resources, and set priorities.

Team:

  • Project Manager


2


Business analysis

We analyze the client’s current infrastructure, create task specifications, and search for solutions.

Team:

  • Project Manager
  • Business Analyst

3


UI/UX design

We develop convenient interfaces for different groups of users.

Team:

  • Project Manager
  • Business Analyst
  • UI/UX Designer


4


Back-end development

We build the server side of a web solution.

Team:

  • Project Manager
  • Business Analyst
  • UI/UX Designer
  • Back-end Engineers
  • Manual QA Engineers

5


Front-end development

We build the user side of a web solution.

Team:

  • Project Manager
  • Business Analyst
  • UI/UX Designer
  • Front-end Engineers
  • Manual QA Engineers


6


Integrations

We analyze the systems we need to integrate and implement two-side integrations. 

Team:

  • Project Manager
  • Business Analyst
  • UI/UX Designer
  • Front-end Engineers
  • DevOps Engineers

7


Testing

We perform manual, automated, and unit testing as well as integration testing. 

Team:

  • Project Manager
  • Manual QA Engineer
  • QA Automation Engineer
  • Back-end Engineers

8


Implementation and training

We develop training materials and implement the CRM solution in the client’s company. 

Team:

  • Project Manager
  • Technical Writer
  • DevOps Engineers
  • Support Engineers

Our Сlients

We develop large projects for clients across 27 countries, a significant number of which are featured on the Fortune 500 list.

Microsoft
Microsoft
Hyundai
Hyundai
Mazda
Mazda
Pepsi
Pepsi
Kia
Kia
Tennet
Tennet
Preston Baker
Preston Baker
Thomas Cook
Thomas Cook
Recipe Plus
Recipe Plus
Danone
Danone
Pivdenny bank
Pivdenny bank
Gravitec
Gravitec

Our company specialises in projects for
Retail & E-commerce

Why Do You Need It

E-commerce CRM software allows you to plan your marketing, sales, and service activities from a strategic point of view. This system aims to give your teams insights into your customer, so you can interact with them more effectively. Here is when you need a CRM for retail.

Vast base of customers

Your company has a wide customer base to be managed

Sales optimization

You want to organize the work of your sales team better

Diverse customers

Your company works with customers with different profiles

Lack of a unified solution

You need a centralized platform for data gathering, analysis, and reporting

Need for scalability

You need a solution that is able to scale along with your company.

Various interaction types

You want a single platform for tracking all types of  customer interactions

Forecasting & analysis

You want to analyze your target audience and forecast sales better

Need for analytics

You can measure the efficiency of marketing campaigns

Speed up sales

You reduce wait time for customer inquiries

Customized purchasing

You can offer more personalized shopping experiences

Sales team enhancement

Your sales department is growing and you need to improve its effectiveness

Unified sales approach

You need to incorporate a standard sales flow

Inconsistent interactions

Some customers are lost and follow-ups are too late to return them

Diversifying sales metrics

You lack sales performance indicators and analytics

Sales funnel visibility

You need a transparent sales funnel and the ability to improve every stage of it

Performance tracking

You lack data to monitor each sales manager’s performance

Our Standards

In our work we follow such international approaches and standards:

Management:PMP
Design:ISO 9241-210
Programming:Coding conventions, MDN Web Docs, Naming convention
Python:PEP 8
JS/TS:ECMA, JavaScript Standard Style, Google TypeScript Style Guide, ESLint
PHP:PSR
С#:ReSharper
HTML/CSS:W3C
Security:GDPR
Testing:ISTQB

Technologies

We specialize in specific technologies, with the technology stack chosen based on the project’s purpose and requirements

Programming languages:

Python
Python
Javascript
JavaScript
Java
Java
PHP
PHP
C#
C#

Web / Frameworks:

Django
Django
Fastapi
FastAPI
Spring
Spring
Hibernate
Hibernate
.Net
.NET
Node.js
Node.js
Express
Express
NestJS
NestJS
Laravel
Laravel
Yii
Yii
Symfony
Symfony
React
React
Vue.js
Vue.js
Angular
Angular
Ext JS
Ext JS

Databases / Data storage:

MySQL
MySQL
PostgeSQL
PostgeSQL
MongoDB
MongoDB
Redis
Redis
A. Casandra
A. Casandra
Elasticsearch
Elasticsearch
Amazon RDS
Amazon RDS
Amazon S3
Amazon S3

DevOps Containers:

Docker
Docker
Kubernetes
Kubernetes
AWS ECS/EKS
AWS ECS/EKS

DevOps Automation:

Ansible
Ansible
Chef
Chef

DevOps CI/CD:

GitLab CI/CD
GitLab CI/CD
Jenkins
Jenkins
AWS
AWS

DevOps Monitoring:

Zabbix
Zabbix
Grafana
Grafana

Testing:

Selenium
Selenium
Postman
Postman
Swagger
Swagger
Apache JMeter
Apache JMeter
Cypress
Playwright
Playwright

Clouds:

AWS
AWS
Azure
Azure
Google Cloud
Google Cloud

Results

You have all the data to create more effective marketing campaigns

Your customer retention rates become higher

Contact management is easier with a centralized repository
You can provide better customer service
You can plan targeted promotions in a more informed way

You can track the performance of your sales team members

You offer consistent customer service across channels and touchpoints

You can perform more effective audience segmentation

You get insight into the performance of your sales reps

You have plenty of performance indicators and analytics to make improvements

You can manage an expanding sales department efficiently

You can retain customers with timely follow-ups

Your sales channel is transparent and flexible for improvement

About Us

70+

Employees

Clients

from Fortune 500

5

Locations

27

Clients from countries

82%

Senior experts

200+

Completed projects

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