Product Recommendation Software

About E-commerce Product Recommendation System

In a nutshell, this system predicts and displays the goods a user would like to buy based on their preferences and previous interactions. An e-commerce product recommendation engine works by using algorithms that customize your customers’ shopping experience. This tool can make use of one of three types of filtering: customer-based, content-based, or combined. 

The tool can help increase sales. It suggests relevant products to customers who are already interested in placing an order. Displaying complementary products and bundles helps companies increase their average check and boost revenue. Additionally, an e-commerce product recommendation system can help increase customer loyalty and retention, as users are more likely to return to a website that provides relevant and personalized suggestions.

Personalized product recommendation in e-commerce also benefits inventory and stock level management. Businesses can clear out their inventory and reduce waste by actively promoting products that have low sales. Highlighting popular products and accurate demand prediction help companies adjust their stock levels. Thus, they avoid running out of stock or overstocking certain goods.

If the suggested goods are tailored to an individual customer, businesses can reduce bounce rates and increase engagement. That’s because users spend less time searching for the items they’d like to buy. This all contributes to building brand loyalty. Tools for product recommendation e-commerce can be integrated with marketing automation tools and CRM software to offer a more seamless experience.

Features

Product recommendation system for e-commerce

When do you need Product Recommendation Software?

Businesses in the e-commerce industry strive for personalization because their audiences are more likely to buy from those who understand their needs, and suggest relevant goods. Listed are some of the cases during which product recommendation engine development would be helpful.

Conversion optimization

Your online store has low conversion rates and high levels of cart abandonment

Inventory issues

You constantly deal with overstocking or out-of-stock items in your inventory

Low website engagement

Your potential customers don’t spend much time on your website

Acquisition costs

The costs of customer acquisition are very high

Customer insights

You have difficulties identifying customer interests and preferences

Marketing effectiveness

Your marketing strategies don’t achieve the desired results

Deeper audience analysis

You want to analyze the audience’s behavior and preferences better

Clear sales forecasts

You lack accurate sales predictions

Low average check

Your average check and repurchase rates are low

Wide range of products

You have a wide assortment of goods with many substitutes

A/B testing

You want to perform A/B tests to increase user engagement

Our Software Development Standards

In our work, we follow international approaches and standards such as:

Why Choose SECL Group for Product Recommendation Software Development?

Our team has experience building internal corporate solutions for retail and e-commerce. We can help you build a product recommendation solution that enhances the shopping experience and increases customer engagement.

Corporate platforms

Our company specializes in building internal corporate solutions

AI integration

We can automate processes with AI integration

Enterprise clients 

We have built custom internal solutions for Kia, BAT, and Tennet

Retail and e-commerce

We focus on creating systems for retail and e-commerce

30+ million SKUs

We have built e-commerce projects with 30+ million SKUs

10+ million users monthly

We have developed e-commerce solutions with 10+ million users per month

Vast portfolio

More than half of our projects are in retail/e-commerce

Out-of-the-box platforms

We built recommendation systems based on out-of-the-box platforms

Team of 70+ engineers

We offer a full-time team of 70+ software engineers

Integrations

We can integrate the software with other corporate systems you use

Third-party systems

We have expertise integrating systems like SAP and Salesforce

Fortune 500 clients

We have experience working with Fortune 500 clients

Presence since 2005

We have been active in the software development market since 2005

82% senior engineers

We have an 82% seniority level in our team

Tech stack selection

Having worked with many technologies, we can help you choose the most suitable ones

Software integration 

We have integrated Clerk.io, Nosto, Dynamic Yield

Our Awards

Authoritative Design Award

Behance Interaction Award

FAQ